Don’t Let Your Business Fail: The Critical Importance of Digital Marketing

Each year, approximately 20% of business start-ups fail within the first year.

By year five, that number skyrockets to nearly 50%.

One of the most common causes of these failures is ineffective marketing. In a time when digital interactions dominate, traditional approaches like “word-of-mouth” and print ads have become blunt tools for unlocking value.

However, digital marketing offers an unprecedented opportunity for businesses to engage with customers. With billions of people coming online every day, a robust digital strategy is essential for staying competitive.

This article explores why digital marketing is not a luxury, but a necessity, for today’s businesses.

I. What is the Importance of Digital Marketing for a Business?

The average person now spends nearly 7 hours a day online. Perceptions about a business have so shifted that consumers now believe that if a company isn’t visible online, it simply doesn’t exist.

Digital marketing is that “proof of life” for modern businesses—a range of strategies to promote products and services that covers areas like:

• Social Media: Engaging users through platforms like Facebook, Instagram, and Twitter.
• Emails: Sending targeted messages directly to consumers’ inboxes.
• Websites: Creating and maintaining a business’s online presence.
• Search Engines: Optimizing content to appear in search results (SEO).
• Mobile Apps: Reaching users through applications on their smartphones.

Businesses today cannot afford to rely solely on traditional marketing methods. If your company isn’t online, your customers may not even know you exist. Here’s how to change that: Start by building a professional website and optimize it for search engines to increase your visibility.

Digital marketing’s influence is undeniable. WordStream reports that digital ads can increase brand awareness by 80%. Customers seek guidance for future purchases online. A staggering 93% of consumers read online reviews before making a purchase.

Digital marketing impacts the bottom line. Email marketing alone boasts an impressive return on investment, with every dollar spent yielding an average return of $36.

Digital marketing is a game changer for businesses in a competitive environment. It can prevent failure, generate results, and help organizations stay ahead.

II. Why Your Business Could Fail Without Digital Marketing (and How to Avoid It?)

With the global rise of internet usage, and with consumers transacting for goods and services online, a digital marketing strategy has become a necessity.

Without it, businesses risk losing their connection to customers, which can lead to missed opportunities, decreased visibility, and ultimately, failure.

A clear example of this is Blockbuster. While its downfall is often attributed to Netflix’s rise, a deeper reason lies in Blockbuster’s failure to adopt digital strategies. As consumer habits shifted toward online streaming and digital engagement, Blockbuster clung to outdated business models, neglecting to leverage online marketing to maintain relevance. By the time they tried to establish an online presence, it was too late – the market had moved on.

In contrast, small businesses that embraced digital marketing early on have reaped the rewards.

Take, for example, a local bakery struggling to attract customers in a competitive market. Initially, they relied solely on word-of-mouth and traditional advertising, but this approach yielded slow sales. However, when they launched an Instagram account to showcase their delicious creations and engage with the community, everything changed. Their online presence sparked excitement among customers, leading to increased foot traffic – something that traditional methods alone could not achieve.

This illustrates how digital marketing can completely change the trajectory of a business.However, it’s important to recognize that not all digital marketing strategies are equally effective.

Many companies mistakenly believe that simply participating in digital activities will guarantee success. They dive into social media, build websites, or run ads without a clear plan, assuming these steps alone will bring in customers.

But without a well-defined set of objectives and the ability to track progress, these efforts tend to fall flat, wasting both time and money. For instance, a small retail store may invest in online ads without an understanding of its target audience. As a result, the ads could reach the wrong demographic, leading to poor returns and frustration.

To truly succeed, a digital marketing strategy requires expertise and precision. Every aspect – from social media and online ads to email campaigns – must be carefully aligned with the brand’s goals and objectives. Only then can businesses leverage the full potential of digital marketing to thrive in today’s digital landscape.

III. Why Digital Marketing is the Key to Success

Success in business hinges on the ability to connect and engage with an audience. Digital marketing has proven to be the most effective way of achieving this connection.

Here are three essential ways digital marketing empowers modern businesses:

IV. How Effective is Digital Marketing for Business?

In this section, we will take an in-depth look at the effectiveness of digital marketing for enterprises. We’ll focus on three key topics:

1. Comparing Digital Marketing with Traditional Marketing
2. Examining Key Performance Indicators (KPIs)
3. Reviewing Statistics on Digital Marketing

A. Digital VS. Traditional Marketing

Digital marketing and traditional marketing are two distinct approaches to capturing value. Each has its strengths and weaknesses.

Here’s a comparative analysis of the two:

As we’ve seen, digital delivers better targeting and real-time feedback and consistently outperforms traditional marketing when it comes to ROI, engagement, and overall cost-efficiency. It’s this combination of measurable impact and cost-effectiveness that has made digital marketing the go-to strategy for modern businesses.

B. Examining Key Performance Indicators (KPIs)

Digital campaigns are evaluated using a range of metrics and specifically designed Key Performance Indicators (KPIs). Whether it’s to enhance brand awareness, boost sales, or improve customer retention, digital marketing offers clear, actionable data to monitor one’s progress.

Here are some common metrics:

Email Marketing Metrics

• Email Open Rate: The percentage of people who open a marketing email. Calculated as (Emails Opened / Emails Sent) x 100.
• Email Click-Through Rate (CTOR): The percentage of opened emails that lead to clicks on links. Calculated as (Clicks / Emails Opened) x 100.

Website Performance Metrics

• Click-Through Rate (CTR): The percentage of people who click on an ad or link after seeing it. Calculated as (Clicks / Impressions) x 100.
• Bounce Rate: The percentage of visitors who leave the site after viewing only one page, which may indicate issues with the content or user experience.
• Average Session Duration: The average time visitors spend on a website during a visit.
• Page Views: The total number of pages viewed on a website, showing overall traffic and content performance.
• Organic Traffic: The number of visitors who find a website through unpaid search results, reflecting the effectiveness of SEO efforts.
• Keyword Rankings: The position of specific keywords in search results, showing how well the website is optimized for search engines.

Advertising Metrics

• Cost Per Click (CPC): The average cost for each click on a paid ad. Calculated as Total Ad Spend / Total Clicks.
• Return on Ad Spend (ROAS): A measure of revenue generated for every dollar spent on advertising. Calculated as Revenue / Ad Spend.

Conversion and Sales Metrics

• Conversion Rate: The percentage of visitors who complete a desired action (like making a purchase or signing up). Calculated as (Conversions / Total Visitors) x 100.
• Customer Acquisition Cost (CAC): The total cost of gaining a new customer, including marketing expenses divided by the number of new customers acquired.
• Customer Lifetime Value (CLV): The total revenue expected from a customer during their relationship with the business. (e.g., A subscription-based software company estimates that an average customer stays subscribed for three years, generating $50 per month in revenue. Therefore, the CLV for that customer would be $50 x 12 months x 3 years = $1,800.)
• Lead Conversion Rate: The percentage of leads that become paying customers. Calculated as (Conversions / Total Leads) x 100.
• Cost Per Lead (CPL): The total cost to acquire a lead. Calculated as Total Marketing Spend / Total Leads Generated.

Social Media Metrics

• Social Media Engagement Rate: A measure of how actively users interact with content on social media. Typically calculated as (Engagements / Total Followers) x 100.
• Follower Growth Rate: The rate at which a social media account gains new followers over time.

SEO and Backlink Metrics

• New and Lost Backlinks: Tracking how many new backlinks are gained and lost over time to assess SEO health and brand visibility.
• Domain Rating: A score that indicates the strength and authority of a website based on its backlink profile, usually measured on a scale from 1 to 100.

Here’s how the KPIs above can be grouped into Traffic, Engagement, and Conversion categories:

Traffic:

• Organic Traffic
• Page Views
• Click-Through Rate (CTR)
• Bounce Rate
• Average Session Duration
• Keyword Rankings
• New and Lost Backlinks
• Domain Rating

Engagement:

• Email Open Rate
• Email Click-Through Rate (CTOR)
• Social Media Engagement Rate
• Follower Growth Rate

Conversion:

• Conversion Rate
• Customer Acquisition Cost (CAC)
• Customer Lifetime Value (CLV)
• Lead Conversion Rate
• Cost Per Lead (CPL)
• Cost Per Click (CPC)
• Return on Ad Spend (ROAS)

These KPIs provide a clear framework for measuring the effectiveness of digital campaigns across different channels.

C. Digital Marketing Statistics

The statistics supporting digital marketing’s effectiveness are compelling:

• According to Google Economic Impact’s conservative estimates, for every dollar invested on Google Ads, $8 in profit comes back to the company.
• For email marketing, generally regarded as the most effective digital strategy, every dollar invested in a campaign fetches $36 for the company.
• As a testament to its effectiveness, the digital marketing space is growing by leaps and bounds. The industry is projected to reach $786.2 billion by 2026, having a compound annual growth rate of 9% (2020-2026).
• The trend is towards greater investments in digital. It is estimated that by the end of 2024, digital marketing will account for 60% of all marketing spend—greater than TV, radio, direct mail, sponsorships, print ads, and billboards combined.
• According to Forbes, 94% of small businesses plan to boost their digital marketing spending in 2024.
• Digital marketing jobs are some of the fastest-growing in-demand skills in 2024.

These digital marketing statistics are compelling and reveal substantial opportunities for businesses. By continually optimizing their advertising strategies, especially within Google Ads, by consistently testing and refining their targeting and messaging, businesses can have even more stellar performances and get more robust returns on their investment.

Next, let’s look at the example of a company that has effectively utilized digital marketing to achieve significant market success.

V. Case Study: Sephora

Company Overview

Founded in 1969 in France, Sephora has grown into a global leader in the beauty retail industry, offering a wide range of skincare, makeup, fragrance, and haircare products. With over 2,600 stores across more than 30 countries, Sephora has established itself as a go-to destination for beauty enthusiasts.

Digital Marketing Strategy

Sephora’s success is largely attributed to its innovative digital marketing strategies. Here are some key components of their approach:

Impact of Digital Marketing

The impact of Sephora’s digital marketing strategies has been significant:

E-Commerce Growth: From 2016 to 2022, Sephora’s e-commerce sales skyrocketed from $580 million to $3 billion, showcasing the effectiveness of its online strategies.

Brand Loyalty: The Beauty Insider program has cultivated a loyal customer base, with many members frequently engaging with the brand both online and in-store.

Community Engagement: By fostering a strong community through social media and user-generated content, Sephora has created an environment where customers feel valued and connected to the brand.

Sephora’s journey from a single store in France to a global beauty powerhouse illustrates the effectiveness of strategic digital marketing. Companies have these takeaways from Sephora’s strategies:

• Encourage customers to create and share content to build community and authentic product endorsements.
• Partner with influencers to extend your brand’s reach and leverage their credibility.
• Use data analytics to offer personalized experiences that cater to individual customer preferences.
• Implement a loyalty program that incentivizes repeat purchases while gathering valuable customer insights.

VI. The Top 8 Types of Digital Marketing

 1. Search Engine Optimization (SEO)

Search Engine Optimization (SEO) boosts a website’s visibility on search engines like Google, aiming to rank higher for keywords potential customers search for. A strong SEO strategy covers content quality, site structure, and technical optimizations.

SEO is an important factor in any digital campaign since a great majority of users never scroll beyond the first page of search results, with only .63% of users ever clicking something on the second page.

Recent trends, particularly with Google’s emphasis on user experience (Core Web Vitals), now prioritize loading speed, interactivity, and visual stability for higher rankings.

Why outsource: SEO specialists bring advanced strategies and insights that are often beyond the capabilities of in-house teams. Additionally, it frees up time for focus on core activities while experts handle the complexities of SEO.

 2. Social Media Marketing

Social Media Marketing (SMM) uses platforms like Facebook, Instagram, Twitter, and LinkedIn to boost brand visibility—connecting businesses directly with their audience.

Through SMM, companies can showcase their brand personality, share valuable content, and build a loyal community through real-time interaction with customers.

A key trend in social media is the rise of short-form videos that tend to drive more engagement than traditional posts. Additionally, the integration of e-commerce features, such as Instagram Shopping, simplifies the customer journey from discovery to purchase by enabling users to buy products directly from posts.

Why outsource: Outsourcing SMM to experts ensures your brand stays relevant, with consistent, high-quality, audience interactions. Crafting great posts and comments takes time and effort, which, when done in-house, can take away from productivity in other equally important areas.

3. Content Marketing

Content Marketing is about creating content that attracts and engages a target audience. Whether through blogs, videos, podcasts, or infographics, quality content boosts brand authority.

Engaging content also sparks discussion and sharing, expanding a brand’s reach. According to demandmetric.com, businesses that have active blogs produce an average of 67% more leads per month.

Why outsource: Outsourcing content to professionals provides access to specialized skills in SEO, storytelling, and strategy. Experts ensure consistency and quality across platforms, helping your content resonate more with your audience, and boosting your brand’s credibility.

4. Email Marketing

Email marketing is a digital marketing strategy that involves sending targeted emails to a group of subscribers or customers to promote products, share news, or nurture relationships. It is often used to drive sales, increase brand awareness, or communicate important updates.

Email allows you to reach customers directly in their inboxes, ensuring a personal touch that other marketing channels might not offer. Best of all, it is relatively inexpensive.

Despite the rise of social media, email marketing remains one of the most effective tools for customer communication, with its strength in personalization. Personalized emails see a higher open rate compared to generic ones, boosting engagement.

Trends in email marketing are reshaping how campaigns are executed. Automation allows businesses to nurture leads based on behavior, while mobile optimizations bring a responsive design that keeps mobile users engaged.

Why outsource: Hiring email marketing experts brings advanced strategies to the table. These professionals excel at creating appealing templates and compelling copy that ensure high deliverability—while harvesting insights through A/B testing and performance analysis.

5. Pay-Per-Click Advertising (PPC)

Pay-per-click (PPC) Advertising allows ads to be displayed, paying only when users click. Platforms like Google Ads now offer advanced targeting, ensuring the message reaches users most likely to engage, boosting conversion rates.

PPC allows for flexible budgets without the risk of overspending.

Recently, AI-driven tools have been integrated into PPC platforms to automate tasks like bid management, ad placement, and targeting. This allows for smarter, data-driven decisions with less manual effort, improving campaign efficiency.

Why outsource: Working with experienced PPC specialists provides expertise in keyword research, ad creation, and bid management. These professionals fine-tune campaigns for optimal performance—employing advanced software to track conversions, analyze performance, and make real-time adjustments—ensuring campaigns are sound and effective.

6. Affiliate Marketing

Affiliates promote products or services through unique links, earning commissions for each generated sale or action. This broadens reach by leveraging affiliates’ influence and trust, tapping into new customer segments, and boosting sales.

Data analytics is becoming more central to affiliate marketing, with brands and affiliates using insights from consumer behavior, sales patterns, and performance metrics to refine strategies and boost conversion rates.

Why outsource: Affiliate marketing agencies carry established networks that have been nurtured for years. In addition, actively managing an affiliate program is time-consuming and expensive, and involves constant communication, performance tracking, and compliance checks. Outsourcing these to experts ensures the program is properly run.

7. Influencer Marketing

Influencer marketing is a strategy where brands partner with individuals who have an engaged following, typically on social media, to promote products or services.

Influencers are key drivers for conversions, as their recommendations carry more weight than traditional ads.

Gaining popularity for impressive results are “micro” and “nano” influencers—whose smaller tribes represent higher conversion rates.

Why outsource: Digital marketing agencies have established industry partnerships and can quickly match brands with the right influencers. They also handle negotiations, contracts, and monitoring—ensuring that collaborations are effective and mutually beneficial.

8. Video Marketing

Video marketing is a digital marketing strategy that involves using video content to promote products, services, or a brand. Videos are superior in their ability to convey messages compared to traditional text or images—allowing businesses to showcase products more vividly.

Live video content is on the rise, enabling real-time interaction between consumers and brands. Platforms like Instagram Live, Facebook Live, and TikTok feature Q&A sessions, product launches, and behind-the-scenes tours, fostering a sense of community and authenticity.

Why outsource: Professional video production teams offer unparalleled storytelling, cinematography, and editing. Creating compelling videos requires extensive planning, shooting, and editing, and by partnering with specialists, businesses can streamline the process and focus on efforts that are also mission-critical.

Digital marketing is a complex undertaking that is best left to people with niche expertise.

Let’s get into that next.

VII. The Benefits of Outsourcing Your Company’s Digital Marketing

Outsourcing digital marketing offers distinct advantages over doing it in-house. While many businesses attempt to manage their own strategies, there are several compelling reasons why outsourcing may be the smarter choice:

1) Cost-Effectiveness

Outsourcing provides significant cost savings. Hiring in-house for every digital marketing function—such as SEO, PPC, social media management, and email marketing—can quickly become expensive. Outsourcing taps into expertise without the overhead costs of full-time employees, saving businesses as much as 70% on their labor costs.

2) Focus on core activities

Rising above the noise of the online marketplace requires a unique set of skills and an investment of time and effort—more than many businesses anticipate. Managing digital marketing strategies can be overwhelming and can draw attention from the job of running the business. Outsourcing allows internal teams to focus on primary business functions like product development.

3) Better gameplan execution

Digital marketing specialists are more adept at running campaigns. They have more insights and more nuanced strategies. Equipped with the latest tools, they quickly analyze data and adapt campaigns for improved outcomes, higher conversions, and increased ROI.

4) Access to world-class talent

Expertise is expensive. However, countries like the Philippines offer a strong pool of highly skilled digital marketers at competitive rates. Collaborating with these offshore talents allows one to save on costs without compromising quality.

Tapping offshore professionals also alleviates on the pressures of hiring for skills that may not readily be available in local labor markets.

Outsourcing digital marketing is a strategic move that enables scalability, enhances expertise, and delivers quicker results. By leveraging external talent, you can keep costs down while maintaining a robust digital presence.

VIII. Common Questions and Answers

As businesses explore the world of digital marketing, several common questions often arise. Addressing these queries can help clarify key concepts and guide decision-making.

1. What are some common mistakes to avoid in digital marketing?

Some frequent pitfalls include:

1. Expecting results overnight

   Many businesses enter digital marketing with the expectation of immediate results. However, a robust online presence takes time and consistent effort to build. Patience is key, as effective strategies often require months of testing and optimization before yielding significant returns.

2. Overlooking mobile optimization

   A substantial portion of digital media consumption occurs on mobile devices. Failing to optimize content for mobile can alienate a significant segment of your audience. Ensure that your website and marketing materials are mobile-friendly to enhance user experience and engagement.

3. Not understanding or utilizing data

   Data is a powerful asset. Overlooking what the market is saying can lead to missed opportunities for improvement. Study your data, refine strategies, and make informed decisions to drive better outcomes.

4. Under-utilizing video content

   Businesses that neglect to incorporate video into their strategies miss out on substantial opportunities, as videos can significantly improve conversion rates.

5. Not knowing your target audience

   Understanding demographics, interests, and pain points is crucial for creating effective marketing campaigns that resonate with potential customers. A common mistake is assuming knowledge of your target audience without conducting thorough research.

6. Starting without a clear strategy

   Launching digital marketing efforts without a well-defined strategy can lead to disorganized campaigns and wasted resources. Establish clear goals, identify your target audience, and choose appropriate channels to ensure your efforts are sound and effective.

7. Ignoring the competition

   Analyze competitors for insights about market trends and consumer preferences. Understanding what your competitors are doing well allows you to refine your own strategies accordingly.

8. Tracking the wrong metrics

   Many marketers focus on vanity metrics, such as follower counts or impressions, rather than meaningful engagement. Concentrate on metrics that reflect customer interactions and conversions to gauge the effectiveness of your campaigns.

2. How often should I update my digital marketing strategy?

Digital marketing is an ever-evolving field, and it’s essential to review your strategy regularly—ideally every quarter. Staying informed about industry trends, analyzing performance data, and adapting to changes in consumer behavior will help keep your marketing efforts relevant and effective.

3. Should I handle digital marketing in-house or outsource it?

The decision to manage digital marketing internally or outsource it depends on your business’s size, resources, and expertise. Smaller businesses may benefit from outsourcing to leverage specialized skills and save time, while larger organizations might have the resources to build an in-house team.

4. How do I choose the right digital marketing agency?

When selecting a digital marketing agency, consider their track record, expertise in your industry, and the range of services offered. Look for case studies or testimonials from past clients and ensure that they understand your business goals and values. Effective communication and a collaborative approach are also crucial for a successful partnership.

5. What are the latest trends in digital marketing as a whole?

The landscape of digital marketing is constantly evolving, and staying updated on the latest trends is crucial. Here are some of the most significant trends shaping digital marketing today:

1. Artificial Intelligence (AI)

   AI is revolutionizing digital marketing. AI is used for various applications, including content creation, customer data analysis, chatbots for customer service, and automating repetitive tasks. This technology helps businesses better understand consumer behavior and tailor their marketing strategies accordingly.

2. Voice Search Optimization

   With the rise of voice-activated devices like Amazon Alexa and Google Assistant, optimizing content for voice search is becoming increasingly important. Businesses need to consider conversational phrases that users might speak rather than type when searching for products or services.

3. Augmented Reality (AR) and Virtual Reality (VR)

   AR and VR technologies are transforming how brands interact with consumers. These technologies provide immersive experiences like allowing customers to visualize products in real-time or virtual environments.

IX. Wrapping It Up

Let’s close this piece on digital marketing by recapping the most important points we’ve learned:

1. Targeted Audience Reach

Digital marketing enables businesses to connect with highly specific audiences through targeted strategies. Businesses can tailor their messaging to appeal directly to those most likely to engage with their brand.

2. Cost-Effective Solutions

Unlike traditional marketing channels like TV, radio, or print ads, digital marketing allows businesses to reach a large audience with a more controlled budget. Tools like pay-per-click (PPC) advertising, for instance, enable businesses to only pay when a user clicks on their ad.

3. Measurable Insights

The ability to track campaign performance is a significant advantage. Tools like Google Analytics provide insights into clicks, impressions, and conversions, allowing you to refine strategies based on what works, leading to continuous improvement.

4. Brand Awareness and Trust

Digital channels such as social media and blogs build brand recognition. Consistent, high-quality content establishes authority, while direct engagement fosters credibility with your audience.

5. Personalized Experiences

Data allows businesses to create tailored experiences for customers. More importantly, marketing insights and metrics allow businesses to hone in on consumers who can benefit the most from the product or service.

6. Enhanced Conversion Rates

Digital marketing is designed to convert. Strategies like email campaigns and landing pages guide customers through their buying journey. Techniques such as A/B testing refine these efforts, driving even higher conversion rates.

7. Mobile Accessibility

With more people using smartphones for shopping, digital marketing ensures you reach customers wherever they are. Mobile-friendly websites and social media campaigns keep the brand visible in a mobile-first world.

8. Adaptable and Scalable

Digital strategies can easily adapt and scale. Whether launching a small campaign or entering new markets, one can pivot quickly to test new approaches without wasting time or resources.

9. Continuous Innovation

The digital landscape is always evolving, offering new tools and strategies. By staying current with trends businesses can continually refine their approach, and keep the brand relevant and competitive.

10. Outsource-able Expertise

Digital marketing can easily be outsourced, enabling businesses to tap into specialized expertise without the overhead of hiring full-time staff. Agencies and freelancers can handle everything from social media management to SEO, freeing internal teams to focus on core business activities.

We’ve learned that digital marketing is no longer optional—but essential for survival and growth.

If your current strategy is falling short, it’s time for a reassessment. Outsourcing to specialists can sharpen your campaigns and offer the flexibility needed to succeed in today’s fast-paced market.

By fully embracing digital marketing, you can protect your business, enhance visibility, and create a foundation for long-term success.

X. Additional Resources

To enhance your understanding of digital marketing and explore effective strategies for outsourcing, the following resources offer valuable tools, guides, and further reading:

 Digital Marketing Tools:

• Google Analytics: A comprehensive tool for tracking and analyzing website traffic. Visit Google Analytics
• ·  SEMrush: A powerful platform for SEO, PPC, and content marketing insights. Explore SEMrush
• Hootsuite: A social media management tool that helps schedule posts and track engagement. Check out Hootsuite

Guides and Tutorials:

• HubSpot’s Digital Marketing Certification: A free course covering the fundamentals of digital marketing. Enroll in HubSpot Academy
• Content Marketing Institute: In-depth articles and resources on content marketing strategies. Visit Content Marketing Institute

Books:

•  “Digital Marketing for Dummies” by Ryan Deiss and Russ Henneberry: A comprehensive guide for beginners.
• “Contagious: How to Build Word of Mouth in the Digital Age” by Jonah Berger: Insights into why things catch on and how to leverage that for marketing.

Blogs:

•  Neil Patel’s Blog: Practical tips and strategies on SEO, content marketing, and more. Read Neil Patel
• Moz Blog: Expert insights into SEO and digital marketing trends. Explore Moz Blog

Outsourcing Resource:

Kinetic Innovative Staffing provides digital marketing professionals for your business—from SEO experts, and social media managers, to content creators and video production specialists.

Outsourcing your digital marketing needs leads to a 70% reduction in cost while running world-class campaigns.

If you’re interested in leveraging the benefits of outsourcing, don’t hesitate to reach out and we’ll you get started.

Kinetic Innovative Staffing has been providing hundreds of companies in the Asia Pacific, North America, the Middle East, and Europe with professionals working remotely from the Philippines since 2013. Get in touch to know more.