What Can The World’s Greatest Seducers Teach Us About Attracting Customers?
Successful businesses share a common trait with the world’s greatest seducers: the ability to charm and attract an audience. Whether this is an audience of one or many, the stratagems are the same. In this post, we are going to look into 5 time-tested strategies that businesses can learn from some of history’s greatest lovers. […]
The Big Trends Small Businesses Should Know About In 2024
Small businesses have their work cut out for them in 2024. Clear trends are emerging in the space and entrepreneurs are in for what promises to be an exciting year of innovation, adaptation, and growth. The landscape in 2024 is brimming with possibilities, and entrepreneurs who understand the trends are poised to win the challenges […]
When Companies Do Not Embrace Remote Work…This Happens
Remote work has shifted the old paradigm of work. Everybody used to work in centralized offices from 9-5. Today, companies who hire remote workers manage employees who are distributed in different time zones. These companies enjoy the competitive advantages of collaborating remotely. And in store for businesses who balk at the idea of remote work […]
Why Your Small Business Needs ‘Stories’
“One more! One more! Before I go to bed…” Whether this is about watching one more episode of your favourite Netflix shows or a child aching for one more fairytale from mommy or daddy, it seems like stories captivate both young and old. The brain is hardwired for storytelling. It just lights up at the […]
Is “Strategy” Relevant In An Uncertain World?
“Business strategy is the battle plan for a better future.” That’s from Patrick Dixon—a management guru and one of the most influential business thinkers of the last decade. Everybody talks about strategy, and there are many ways to define it. But here, we’ll define it very simply and very broadly—as a set of moves that […]
