It’s often been called the “lifeblood of any business.” And how fitting that phrase is, because without it, any business, no matter how sexy or how packed with potential, is dead. I’m talking about cash flow. Many entrepreneurs and business leaders focus on the wrong things, (eg. product development) to the detriment of their business. […]
Customer expectations are at an all-time high. And it’s just going to get higher. Zappos, Starbucks, Ritz-Carlton and many other brands are continuously pushing the bar. Now, as a matter of divine right, customers expect great service not just for big-ticket and expensive purchases, but for every kind of transaction, and for every step of […]
You’re in sales. You’re a salesman. You can flatly deny this and say, “No I’m not, I’m a computer engineer,” (or any other profession or role). But you can’t deny the fact that at some point in your professional life, you needed to persuade somebody of something. Whether it’s persuading your boss to give you […]
Have you ever been inside a candy store, with all the sweet candy the world has to offer, but ended up not buying anything? Or have you tried searching for something on Netflix, but ended up sleeping instead? Have you faced a wall full of the latest sneakers and couldn’t make up your mind? […]
Scaling your business is not a harmless experiment. It is a dangerous proposition fraught with pitfalls. A solid two-thirds of companies that grew too fast consequently failed. (Ultimately, those that grew more modestly survived.) Your head might be in the clouds, thinking of fantastic revenues, only to be smacked by reality down the road. So […]
Should you buy this equipment or not? Should you expand into a new market? Should you spend money on this marketing campaign or opt for the cheaper one? A great number of financial decisions await any business owner. Some of these decisions will make or break the business. So, how can you know you’re making […]
And the culling continues! 2022 was a record year of tech layoffs. Almost 250,000 employees lost their jobs in 1,535 rounds of layoffs in the tech space, including some of the biggest names in the industry. But if you think 2023 will get a breather, you might want to think again, because if anything, it’s […]
In his epic battle against the Philistine giant, David picked 5 smooth stones, placed them in his shepherd’s bag, and went on to slay Goliath. In this post, we will be looking at 5 “smooth stones,” 5 powerful ways small businesses and start-ups can compete with the bigger, more established players in their industry. Size, […]
At what price should product X be sold? Should I hire this candidate over the others? When’s the best time to launch the new line? Should this branch be closed permanently? Which supplier offers the best deal? Decisions are at the heart of every business. They can be tactical, strategic or operational—backed by data, […]
Numbers tell a story. A business will turn to the numbers and gauge its performance vis-à-vis others in the field. Numbers can tell a story of success, when profits are on the rise and customers are happy. Or it can tell a story of wasted campaigns and unrequited marketing efforts. At times numbers can be […]